FIND US ON SOCIAL

Facebook linkYoutube linkLinkedin linkInstagram linkTikTok linkTwitter link
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 

Join the Fam,

Stay in the Know

JOIN OUR COMMUNITY

Sign up to get helpful tips, offers, and more!

ABOUT

Mission & FoundersThe 5 S’sBlog

SUPPORT

FAQsFees, Shipping, and ReturnsReturns PortalContact Us

COMMUNITY

AffiliatesAuthorised Partners

LEGAL

Terms of SalePrivacy PolicyCookie PolicyTerms of ServiceEULASNOO Limited WarrantyCookie PreferencesAll Legal Terms

SHOP

SNOO Smart SleeperSleepea SwaddleSNOObear White Noise LoveySNOObie Smart Soother

© 2026 Happiest Baby, Inc. | All Rights Reserved

All third party trademarks (including names, logos, and icons) referenced by Happiest Baby remain the property of their respective owners. Unless specifically identified as such, Happiest Baby’s use of third party trademarks does not indicate any relationship, sponsorship, or endorsement between Happiest Baby and the owners of these trademarks. Any references by Happiest Baby to third party trademarks are to identify the corresponding third party goods and/or services and shall be considered nominative fair use under the trademark law.

    Happiest Baby
    BLOG
    FAQS

    PRESS

    In the Press

    SNOO is helping parents in the US, Canada, Australia, across the UK, and now in the EU and Switzerland!

    SNOO has captured the fascination of the world's press, receiving rave reviews and over 30 major awards for the best in design, tech, and parenting!

    Bloomberg
    The new yorker
    AD
    Mashable
    Bloomberg
    The new yorker
    AD
    Mashable
    Bloomberg
    The new yorker
    AD
    Mashable
    Bloomberg
    The new yorker
    AD
    Mashable
    Bloomberg
    The new yorker
    AD
    Mashable
    IDEA
    IDEA
    IDEA
    The Wall Street Journal

    Harvey Karp Wants to Make Infants Safer and Happier

    Fast Company

    This high-tech bassinet helped hospital maternity wards survive the pandemic

    The New Yorker

    Harvey Karp Knows How to Make Babies Happy

    TIME

    TIME100 Most Influential Companies 2023

    Dr. Harvey Karp on GMA Strahan and Sara

    Dr. Harvey Karp on GMA Strahan and Sara

    I Tried The SNOO Smart Sleeper & Did A Complete 180 On the Robo-Crib

    I Tried The SNOO Smart Sleeper & Did A Complete 180 On the Robo-Crib

    Buzzzz-o-Meter: Maison Midi, the Snoo and More That Hollywood Is Obsessed With This Week

    Buzzzz-o-Meter: Maison Midi, the Snoo and More That Hollywood Is Obsessed With This Week

    Kate Hudson & Boyfriend Danny Fujikawa Prepare for Their Baby Girl's Arrival by Decorating Nursery

    Kate Hudson & Boyfriend Danny Fujikawa Prepare for Their Baby Girl's Arrival by Decorating Nursery

    Swaddle, rock, whoosh: Putting babies to sleep in the Snoo

    Swaddle, rock, whoosh: Putting babies to sleep in the Snoo

    How Harvey Karp Turned Baby Sleep Into Big Business

    How Harvey Karp Turned Baby Sleep Into Big Business

    Vogue

    How I Learned to Stop Worrying and Love This Magic Robot Baby Crib

    Bloomberg

    Forget Raises, Companies Are Turning to $1,200 Cribs to Woo Talent

    Forbes

    The Best Bassinets, After Extensive Testing By A Mom And Her Newborn

    Architectural Digest

    The Snoo Bassinet Offered Adaptable Sleep Support for My Newborn—For a Price

    How good employers could make new parent exhaustion a thing of the past

    How good employers could make new parent exhaustion a thing of the past

    Road Test: A Vogue Mum Tries Snoo, the Instagram-Famous Bassinet

    Road Test: A Vogue Mum Tries Snoo, the Instagram-Famous Bassinet