Happiest Baby
Paediatrician-Designed & Science-Backed Sleep Solutions
BRING ON THE ZZZS
Find Your Favourites
FINALLY, THE HELP PARENTS HAVE WAITED FOR
Backed by 30+ Years of Expertise
Dr. Harvey Karp is a world-renowned paediatrician and the celebrated author of the classic parenting guides, The Happiest Baby on the Block and The Happiest Toddler on the Block. His pioneering discoveries—like the 5 S’s and Toddler-ese—have empowered millions of parents with insights and actions to better understand young children…and to make parenting a whole lot easier.
For over 30 years, I’ve dedicated my work to sharing common sense, science-based—and effective—lessons that I learned while taking care of thousands of children and families. Thanks, so much, for your interest and trust in my ideas and for visiting this website. My team and I hope to give you—and parents all around the world—insights and tips to help you feel great and to be successful in your incredibly important job—having a healthy, happy family.
WHY PARENTS LOVE SNOO
Meet Your Favourite 24/7 Helper
Aids Sleep
Babies are lulled best when given calming womb-like rhythms
Less Fussing
Automatically responds to upsets—with gently increasing motion + sound—that fussy babies love
Extra Hands
Ready 24/7 to help you soothe baby when you need to eat or catch some Zzzs
LANDMARK INNOVATION
Safe Sleep
SNOO’s secure swaddling system keeps sleeping babies on their backs for all nights and naps. Back-sleeping is the top safe-sleep recommendation from all public health authorities.
REAL PARENTS, REAL SUCCESS
Vetted by Our Village
Carlee
Noah's Mom
'Baby boy sleeps well and is calmed back to sleep when fussy so mom and dad can sleep more too (he slept 7 hours last night!). Its built in swaddle gives us peace of mind knowing that Noah is safely positioned on his back for sleep. A literal gift sent straight from SNOO heaven!'
Kat
Elodie's Mom
'After loving my experience with my first, SNOO became even more essential the 2nd and 3rd time around, acting like an extra set of hands when I needed a safe spot for the baby while I helped my other kids. I do not think it was a coincidence that I have had 3 good sleepers, SNOO was a night nurse and sleep coach all in one.'
Maggie
Maeve's Mom
'The amount of hours we were able to sleep soundly in the early weeks and throughout the first few months of newborn life were priceless...We will absolutely be using the SNOO for all our babies to come!'
Marlee
Harlowe's Mom
'My husband and I thank SNOO before bed every night...it saved our sanity! SNOO is like having another set of hands to rock my baby when I can't. Both my girls loved their SNOO.'
Dori
Brooks' Mom
'He loves SNOO’s cosy womb-like swaddle that secures him on the back (the safest sleep position). The sleep tracking data has helped us create a sleep schedule we all love.'
Daniel
Noah's Dad
'SNOO provided us with peace of mind knowing our baby is safe and sound all night. As a first time dad, sleep is essential and knowing my family can rest is priceless.'
Jennifer
Liam's Mom
'I couldn't live without our SNOO. It helped sleep train our little one and adds 1-2 hours of sleep for my little one (and me) per night. It combines cutting-edge science with nurturing care for your baby's best sleep...'
Kazmira
Ansel's Mom
'As first-time parents, we were clueless about baby sleep until we found SNOO. We’ve established such good sleep habits from day one with SNOO.'
Kiana
Makoa's Mom
'Our little one finally falls asleep on his own...no holding him like we were for the first 3 weeks. The best parenting advice I took was getting this smart sleeper. If your little one craves contact sleep you need this.'
SNOOZE NEWS
In the Press
